Blogging is a great way to share your hobby with other people, promote your online brand and even generate a decent amount of revenue. However, the world of blogging has evolved since it first came on the scene many years ago. To be successful, you’ll need a few core tools, like a well-designed website, reliable hosting and top-quality images, videos and graphics.
You won’t need a significant amount of capital to become a successful blogger, but you will need to invest a modest amount if you want to build your fanbase. With these savvy tips, you can cut the cost of blogging while maximising your profitability:
Use a private server
Public servers might seem okay when you first start out but it won’t take long before their limitations seriously hinder your blogging capabilities. Switching to a cheap Windows VPS will give you the flexibility and control you need over your online platform. What’s more, a private service ensures you can reduce downtime to zero and keep your site up and operational 24/7.
If you want to make money from blogging, you need to be in it for the long haul. It can take time to build up a decent following, so be prepared to put the work in before you start to see massive returns. By planning ahead and considering your long-term needs, you can minimise your overall expenditure. Subscriptions and services often work out far cheaper if you pay for them annually, rather than monthly, for example. Bite the bullet and trust that you’ll still be blogging twelve months from now if you want to reduce your costs.
Invest in automation
They say that time is money and that’s certainly true when it comes to blogging. Although you’ll need to produce new and innovative content, many of the tasks you’ll do to keep your site up and running will be repetitive. By increasing automation, you can avoid having to spend any time on them at all. This means you’ll get to focus more of your resources on actually creating content, while your blog will essentially run itself.
Test free services
Some services are well worth paying a premium for but others may not be as valuable. Before you commit to signing up for anything, use a free trial to ensure it’s the right tool for you. It’s easy to get swept up in the hype when a ‘must-have’ new service is released for bloggers, but they aren’t always what they’re cracked up to be. Try before you buy to ensure it’s something that’s going to offer a generous return on your investment.
Becoming a Pro Blogger
Being a blogger can be an excellent way to generate revenue, whether it’s as a side hustle or as your full-time occupation. However, don’t make the mistake of assuming it’s an easy gig. Although blogging can be fun and empowering, it requires dedication, commitment and ingenuity. With the right attitude and resources, however, blogging could be the start of building your own personal brand and business.