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If I'm going to get something, I usually get it in spades - luck (both kinds), children, clutter, dirty laundry, bright ideas, daft ideas...

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You are here: Home / Archives for ghost blogging

New media breakfast: breaking the rules… or not

January 29, 2012 By Ellen

Content is not just king, but queen, prince and the rest of the royal family. On Friday I went to my first Fatbuzz New Media Breakfast – entitled Breaking The Rules.Here’s what I learned: The internet has turned traditional ideas of telling the world what you’re up to on its head. In the olden days you had […]

Filed Under: blogging, content, Darien, fatbuzz, ghost blogging, new media

Blogging: must I really go niche?

January 3, 2012 By Ellen

The tree on the green that blew down in Scotland’s Son of Bawbag storm The road to online success is niche, everyone says so. In fact, I’ve said so myself, in a book, so it must be true. Niche means a single subject in which I become an expert and people will visit for that information […]

Filed Under: blogging, ghost blogging, handbags, niche, Scotland

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